Orders to break even
A $900 launch budget divided by $18 of contribution per order breaks even at 50 orders. Order 49 leaves $18 to recover.
BIG Seller toolboxDigital product break-even calculator
Find how many paid orders recover the cost of creating a digital product. Include per-sale expenses and payment fees before counting a sale towards your launch.
Quick start
How to use it
- Enter the one-off budget you want the launch to recover.
- Add price, per-order costs and fees for one completed sale.
- Read the contribution per order and the first whole order count that covers the budget.
Tool notes
Frequently asked questions
A download can cost very little to deliver but still take weeks to produce. Put design, recording or editing costs in the launch budget. Put royalties paid on every order in variable costs so they do not disappear when sales increase.
Why are break-even sales rounded up?
A fraction of an order cannot pay the remaining bill. The result rounds up to the next whole completed sale.
What if a sale contributes nothing?
There is no finite positive sales count that can recover a positive budget. Change price, fees or costs and run the calculation again.
Can I use this for a monthly subscription?
Use one consistent period. For example, use a monthly fixed budget and the contribution of one paid subscription-month. This does not model churn.
